Pop culture entertainment brands UNILAD, and The LAD Bible, have taken the #1 and #2 spots in the leaderboard as their reach across t...
Pop culture entertainment brands UNILAD, and The LAD Bible, have taken the #1 and #2 spots in the leaderboard as their reach across the social video networks continue to grow. UK-based LAD Bible Group, followed by half of all 18-24 UK men and almost quarter of 18-24 year old UK women, has also ranked as the #1 most watched media property in Europe, and the third most watched global media property.
While most of our readers have become accustomed to BuzzFeed dominating this chart, it’s important to note how they are doing it. Two of its main properties, Tasty and Nifty, are featured in the Top 25 leaderboard. BuzzFeed Tasty is making its way through food videos and recipes, primarily on Facebook, and it has mastered the ability to create eye-popping visuals that grab viewers’ attention and draw them in to each video. It keeps its clips short, to the point, and also link them back to its main site to drive even more traffic to other content they own. At #12, BuzzFeed's Nifty focuses on DIY and other tips, but follows a similar snackable format as Tasty. The two properties generated 2.6 Billion views, which along with its other channels, made BuzzFeed the most watched media brand last month.
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Source: Top Social Video Creators & Channels - November 2016 Rankings http://tubularinsights.com/top-online-video-creators/#ixzz4W6vCHPar
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